Hoffman’s senior Smart Grid writers have written white papers and marketing collateral for providers of products and services in the electric power industry for over two decades. Working with both industry leaders and innovative startups, Hoffman has developed time-tested techniques for producing marketing materials that get results. Whether you need a technical white paper to demonstrate industry leadership in your expertise area or marketing and sales materials, Hoffman has the industry knowledge and experience to delivery the right document at the right price. As the electric power industry moves toward wider adoption of Smart Grid technology, make sure you can effectively communicate your value.

Experienced Smart Grid Copywriters

Steve Hoffman heads the Smart Grid practice at Hoffman Power Consulting. An author of hundreds of technical and marketing documents in the electric power industry, he is widely recognized as a leader in the field of technical and marketing communications in this industry. An engineer by training, Steve has worked continuously in the electric power industry for 28 years. He is personally involved in each engagement with providers of Smart Grid related products and services, and ensures the highest quality and on-time delivery that has defined his firm’s services since 1985.

Sandy Fielden is an internationally accomplished business executive with 25 years of management and communication experience in the European and North American energy industry, including ten years as a vice president at industry leading firms. He is a widely recognized expert at analyzing, processing, and communicating the value of a wide range of information in the energy industry. Sandy has worked closely with clients in the oil, natural gas, and electricity industries, including the majors, gas marketers, utilities, power system operators, Nordic and European power exchanges, and many more.